摘要: |
讨论了价格决策研究的必要性与意义;回顾了价格学理论的发展概况,重点阐述了当前国内外价格决策的研究领域与内容,以及价格决策支持系统的研究现状;最后对价格决策及价格决策支持系统的研究提出了几点建议。 |
关键词: 价格学理论 价格决策 支持系统 |
DOI: |
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基金项目: |
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Development and Proposal on Price Decision Making |
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Abstract: |
The importance of the study on price decision making is discussed. The briefhistory of price theory is retrospected, the emphasis is put on the study fields and content of price decision and the current situation of price DSS. Some proposals on price decision making and price DSS are put forward. |
Key words: price theory,price decision making,price DSS |